Kelly Robertson
There’s a new blockchain-based platform in development looking to simplify and enhance the online shopping experience. Called Eligma, it also aims to offer meaningful rewards for loyalty, while helping users manage their inventories by suggesting them when to sell second-hand goods.
All this and more will be possible thanks to artificial intelligence and modern software that will save users time in their quest for the perfect product.
Discover, inventory & loyalty
Eligma’s foundation lays on three pillars — discovery, inventory and loyalty — which combined should recreate shopping experience as we know it.
Discovery
Discovery provides shoppers with a product recommendation engine that scours stores for items that suit their requirements based on multiple factors, such as price, quality, shipping times and delivery costs. This part also includes a chatbot that will guide users and even allow them to complete purchases through a chat-based interface.
Inventory
The second pillar aims to provide consumers with an overview of all the products in their home. They will be able to see each item’s predicted value now and in the future, and when the time comes – Eligma will help users sell a used product. It will do that by automatically generating and publishing listings in second-hand stores, which — according to the company — will stop no longer used items from gathering dust around the home.
Loyalty
The final pillar of Eligma’s system will enable stores to easily launch a universal loyalty program that offers customers rewards in the platform’s utility token, ELI. Once earned, users will be able to use ELI tokens for further purchases and to unlock some of the platform’s premium features.
Offline shopping is supported, as well
In addition to online shopping, Eligma will also offer tools for offline shopping, enabling users to scan a barcode and find better deals for that product on Eligma.
This technology will be tested on a pilot project at BTC City, a complex in Ljubljana, Slovenia that attracts 21 million customers a year through its 450 stores and 70 restaurants. During the trial, shoppers will be able to pay for items using fiat and cryptocurrencies, eventually turning BTC City into the world’s first cryptocurrency shopping center. Also during this test phase, Eligma will get the first feedback to improve its technology and concept further in the coming months.
“Eligma is a powerful synergy of creative minds and the latest technology,” said Dejan Roljic, Eligma founder and CEO. “For this reason, the Eligma team and our renowned advisors are excited to launch our presale. It is only with the help of our supporters and contributors that Eligma’s transformation of commerce can begin.”
IPO is now open
Eligma’s public presale ran through April 10, and now it’s in the crowdsale phase that will last until May 8. The proposed token exchange rate for one ELI token is $0.10, and 60 percent of the company’s 500 million token supply is up for sale.
Eligma’s platform will be promoted at various blockchain events in Europe and Hong Kong. So, as we typically say, if you ever wanted to support some blockchain-based project, now’s your chance.
